Sunday, May 15, 2011

The Jedward Effect

Never mind the two visitors coming to our shores this week and next, I reckon the two lads we sent to Düsseldorf last night have done more for our global reputation.

I have been experimenting with a trial version of Trendrr this past month and it is excellent. The chart shows mentions of Ireland etc on Facebook and the balance of sentiment (negative, positive or neutral). Spot the Jedward effect - literally an explosion of positive mentions for Ireland and all things Irish on twitter, facebook, Bing, YouTube and other social media in the past twenty four hours.

Well done lads - you've done more for us than all our doom-boosting commentariat put together.

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