I've blogged before about the potential for the ePunt, the beauty of the Brixton Pound, and the genius of the Bijlmer Euro. All of these point to a revolutionary transformation in the nature and meaning of money: and it's only starting. Businesses and communities throughout the world are experimenting with new types of digital money, time-based and local currencies, the gamification of money (Farmville/Cityville Cash etc), and the potential for mobile phones (NFC-enabled and others) to replace cards, cash and wallets.
Ireland can be and should be at the centre of all this. We should aim to be the IFSC for new types of money, providing a location for businesses, NGOs and others to launch and/or experiment with different currencies that will help us move beyond the impasse of broken banks and failing government controlled currencies. This is especially important to us in Ireland because the eurozone will likely experience the same fate as the post-Soviet Union ruble zone, as explained in the Futures Company's fascinating new report on The Future of the Eurozone.
Ultimately, the Moneyville strategy will enable us to restore resilience to Ireland's economy and society. It will also restore a degree of 'antifragility' (Nassim Taleb's latest idea) which will leave us less vulnerable to the inevitable failure of a one-size-fits-all monetary and fiscal policy framework for the eurozone.
It will also create a great many new jobs and new businesses - which is where the IDA comes in...